Upselling is crucial for any hotel, spa or leisure environment, but can be difficult to master. However, Journey Hospitality’s onejourney® takes the effort out of upselling, whilst still showcasing your products and services and boosting revenue. Therefore, we have highlighted several key methods onejourney® helps in maximising every opportunity to upsell without all the manual effort.
Upselling with onejourney®’s all in one booking system
First and foremost, onejourney® pulls through data from various reservation systems around the hotel. That includes hotel rooms, the spa and dining areas from the relevant software in those areas. This helps streamline the booking journey and upsell various packages from multiple areas, particularly as these are shown on your website in one place.
Live availability and pricing to help upsell items
onejourney®’s two-way integration with systems such as our award-winning Premier Software (Core by Premier Software®) means it pulls through live availability and pricing on your website. As a result, you can set your pricing structures and peak and off-peak pricing in Premier Software to then attract attention online. Clients will be able to see all availability and prices via a calendar, which will help clients select the package most suitable for them. Through improving the client experience online, you encourage the upselling of items as the client continues through the booking journey.
onejourney® helps the promotion of package upgrades
Throughout the client booking journey, onejourney®’s online platform helps promote any package upgrades you may have implemented. This is simply a case of setting up the relevant package upgrade in the system’s backend. onejourney® then helps upsell this upgrade to clients interested in the original package, enticing them with an even more luxurious experience without having to lift a finger.
onejourney® makes upselling complementary effortless
One key aspect of upselling is to find out more about the client, helping to promote items relevant to their interests. However, onejourney® takes the effort out of this by promoting complementary items relevant to those in the client’s basket. For example, if your site provides afternoon tea, then this can be promoted to clients who have a luxurious spa package in their basket. Related services and items can therefore be set up in onejourney®’s system to provide opportunities for upselling before the client completes their purchase.
Monitor upselling with onejourney®’s sales dashboard
Once a client has completed their payment securely via Stripe, you will be able to monitor revenue success via onejourney®’s sales dashboard. This helps track successful packages and can encourage you to tailor related items to those packages to increase the likelihood of upselling. onejourney®’s dashboard therefore helps you focus on every opportunity to increase sales via upselling and cross-selling.
onejourney® integrates with Premier Software to not only increase direct spa revenue through upselling, but also by tailoring the client journey at every moment. To find out how onejourney® can help you with upselling and beyond, head to our partner page for more.