Sure, summer’s over and so are requests for beach body waxing, but there are other ways to boost your revenue during autumn. If you’re looking to increase your profit outside of simply providing a discount, then here are just several ideas to inspire you…
Order Autumn Stock
Moisturisers and skincare are particularly popular during autumn’s shift in temperature. Why not check your stock, see what’s selling and replace a few with more popular autumn alternatives? If you use any of the products during a treatment, you could also offer them afterwards!
Tailored Packages
A great way to upsell your packages is by tailoring them to the seasons. With autumn, it’s likely that a package offering facial exfoliation, moisturisers, or aromatherapy oils for the hair will prove popular. It’s important to offer exclusive packages to incentivise clients to return to your salon.
Points Loyalty Scheme
Simple but effective, rewarding points for client bookings is guaranteed to keep them coming back. You could reward 10 points for purchasing moisturisers, or 50 points for your autumn package treatments, allowing clients to build up points over time. Once they reach a certain amount, they’ll be entitled to a reward of your choice such as a free colouring or gift cards!
Gift Cards
An easy way to increase profit is by selling gift cards to clients. They’ll then present it to friends or family, not only ticking people off their Christmas list, but encouraging new business or reminding others of your services.
Whether you’re wanting to keep an eye on stock levels, create new packages, set loyalty points or use gift cards with your system, Salon by Premier Software is guaranteed to help boost your revenue. For more information, click here.
