The New Year is often quiet for salons and spas, making it the perfect time to plan ahead with salon software. Using a paper and pen may be second-nature to some, but digital systems such as Salon by Premier Software® help save time in more ways than one. So, to help your business, we share five ways salon software can help in the New Year.
1: Use salon software to measure business goals in the New Year
When it comes to the New Year, salon software can make it much easier to measure any previous business goals. This can be quite a lengthy process when done manually on paper, but Salon can run performance-based reports and have these automatically scheduled to your inbox. That means your data is measured quickly and presented digitally, instantly helping you set New Year resolutions to reshape your salon.
2: Salon software can set staff targets for the New Year
Not only will your team need to be on board with any new business goals, but you’ll also need to measure how you’ll maintain those goals. Salon can set targets for staff, meaning you can set sales targets to help benchmark the business’s progress. This also helps inspire and motivate staff in the New Year, giving them something to work towards.
3: Set up deposits and future payments for the New Year
With Salon, you can take deposits online and at reception. This is an ideal area to look at if you’re looking to reduce no-shows so you don’t lose booking revenue across the year – very useful! You can also protect against last-minute cancellations if you encourage clients to pay for a future booking in advance. Salon’s future payments option enable clients to pay for bookings in advance, meaning they can purchase at a time that’s more suitable to them. Alternatively, Salon enables the set-up of pre-payment options, meaning clients can buy credit for future use on their client card record.
4: Amend pricing for the New Year
Is your pricing competitive for your area and qualifications? Do you need to charge a little more for to match inflation? Do you want to set special New Year promotional prices? All these questions are worth asking, especially as Salon can help set up and amend any pricing structures. That includes changing prices for individual items, and setting promotional pricing. Just makes sure you communicate this carefully, so you can raise your salon prices without losing clients.
5: Use salon software to update client data
Imagine that you’re sending out all these new offers and promotions for the New Year, but only half of your clients are actually receiving them. Frustrating, right? That’s why it’s important to keep client contact info up to date, so make sure you ask them if their details are correct when they next visit! This can then extend to areas like their health. Salon can help you set up medical questionnaires online or amend client medical details via tablet, as well as store info in a unique client card (including marketing preferences). That makes sure all client info is kept in one area and up to date.
Salon can do plenty more to help manage hair or beauty businesses in the New Year, such as setting up automated marketing of your offers, appointment waiting lists for quieter periods, commission structures and more. We share more details on how software can help run your salon this New Year elsewhere on our blog. In the meantime, discover more about Salon by booking a presentation when you click the button below.
